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MBP #13: John Corcoran on How Relationships Helped Him into the White House (and Beyond)

John CorcoranJim Rohn once said that “You are the average of the five people you spend the most time with” and I believe it. Much of my success, both in business and in life, can be credited to the people around me. It’s a fact I try to remember every single day and one that pushes me to always be meeting new people and strengthening relationships with old friends.

So when I “met” John Corcoran within the forums of Fizzle.co and learned of all the things he was doing in relationship building, I knew I had to get him on the podcast. He owns his own boutique law firm (Corcoran Law Firm) and blogs at Smart Business Revolution where he shares his approach to networking, the subject we’ll cover in depth in today’s podcast.

What will you learn in this episode:

  • The importance of relationship building in getting John a job as a writer in the Clinton White House
  • John’s strategy of using guest posts on high profile sites to “introduce” himself to people he wants to meet
  • What makes a good cold email
  • How to get better at talking to complete strangers (such as at a conference, meetup, etc.)
  • How to Work a Room by Susan RoAne – and John’s interview
  • How to follow up
  • Strong ties and weak ties (from Malcolm Gladwell’s The Tipping Point)
  • What to do if your first follow up is ignored (or lost)
  • What entrepreneurs can learn from politicians about networking (The Bill Clinton Guide to Networking)
  • A fun story about how he got Rob Lowe to play him on The West Wing

Resources and links mentioned in this chat:

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Jim

In 2005, I founded a personal finance blog (Bargaineering.com) that became successful enough that I quit my career as a software developer in the defense industry. It is my goal to share everything I learned so that you can do the same - build an online business that let's you pursue your passion.

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